Friday, May 2, 2014

Inspire Oakland Billboard

I was excited to find out last night that my billboard design for ODALC’s Inspire Oakland program won 2nd place. You can expect to see it on a billboard soon.


For my design, I decided to focus on the view from Arrowhead Marsh located in Martin Luther King Jr. Park near the Oakland Airport. I imagined viewing the distant skyline from the air. Some artistic license was used in bringing the buildings much closer.

Watercolor was used to paint the view in a stylized way with bright hues, and I allowed the distant downtown to blend into the bay and marshland below. I created a second painting of my hand lettered text, and the two paintings were brought together in Photoshop.

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