A lesson in “Hand Written” fonts

I had an interview for a summer internship yesterday, and got some great advice on the font choice used on one of my portfolio pieces.

For my final project for a design class, I chose to do an ad for my favorite pair of sandals. Since hand drawing at least part of the ad was a required element, I had the idea to create the ad around a woman who likes to hike, and likes to write and draw in her art journal. Nearly all of the text for the ad was written in the journal, and I chose a font called “Segoe Script” (shown in left sample below) because it looked like hand writing, and would give the casual feeling I was trying to achieve in the advertisement.

 

The problem with using a font to represent handwriting, is that it’s a little too perfect. Escpecially for large amounts of text with repeating letters, it’s quite obvious that it was typed on the computer. It’s usually better if you want to represent handwriting to actually write it out by hand (right sample).

I’m much happier with this project now that I’ve made this change. The images I created are all black and white drawings which I scanned into Photoshop. I used the Brush tool and the Mixer Brush tool to “paint” the images in Photoshop. This was the first time I used the Mixer Brush tool, and I found it to be alot like blending two colors of wet paint together with a brush.